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MKTG 401-Dr. Mummalaneni: Finding Journal Articles

Library Databases

Searching Tip: Use important concepts (keywords) and  synonyms or related terms of your research topic as keywords when searching library databases.

Business Source Complete. Scholarly business database providing the leading collection of bibliographic and full text content. Indexes and abstracts the most important scholarly business journals back as far as 1886. Searchable cited references provided.

Emerald Full-Text Collection. Online database covering all management disciplines, including marketing, human resources management, operations management, library and information management, and much more.

JSTOR. Provides image and full-text online access to back issues of selected scholarly journals in history, economics, political science, demography, mathematics and other fields of the humanities and social sciences. Consult the online tables of contents for holdings, as coverage varies for each title.

ScienceDirect. Contains abstracts, tables of contents, and full text of articles in the sciences, technology, medicine and social sciences.

Library Discovery Tool

Discovery Tool