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MKTG 401-Dr. Mummalaneni: Market Research Websites

Selected Websites

American FactFinder - Provides access system to U.S. population, housing, and economic census data.

BLS Demographics - Links to demographic data collected by the Bureau of Labor Statistics. (How to Conduct Market Research) - Provides information on how to use and find government data and statistics to help you make informed decisions about starting, growing and managing your business.

Business Data and Statistics  - Links to U. S. business data and statistics from selected federal agencies.

Consumer Expenditure Survey - Provides information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. The survey data are collected for the Bureau of Labor Statistics by the U.S. Census Bureau.

Social Science Research Network (SSRN) - Composed of a number of specialized research networks in the social sciences. Topics covered by networks include accounting, economics, financial economics, legal scholarship, and management (including negotiation and marketing). The SSRN eLibrary consists of abstracts of scholarly working papers and forthcoming papers and an electronic paper collection of downloadable full text documents in pdf format.

ZIP Code Business Patterns - Provides data on the total number of establishments, employment and payroll for more than 40,000 ZIP Code areas nationwide.